Head to head · prices verified Oct 14, 2026
Follow Up Boss vs Wise Agent
Wise Agent costs less to start: $42/mo vs $58/user/mo. Here's who each one is for, and what a 10-person team pays in year one.
The verdict
Best for real estate teams
Choose Follow Up Boss if…
Agent teams converting online leads.
Skip it if: Brokerages that want IDX websites in the same product.
Follow Up Boss pricingBest budget pick for agents
Choose Wise Agent if…
Solo agents and small teams on a tight budget.
Skip it if: Teams over five agents.
Wise Agent pricingSide by side
| Follow Up Boss | Wise Agent | |
|---|---|---|
| Best for | Best for real estate teams | Best budget pick for agents |
| Industry | Real estate | Real estate |
| Starting price | $58/user/moGrow, annual | $42/moAnnual |
| Pricing | Published | Published |
| Team size | 1–100 users | 1–5 users |
| Free plan | No | No |
| 10-user first year | $6,960 | $504 (account) |
| Integrations | Google Workspace | Google Workspace |
| Strengths | Fast lead routing and follow-up · Clean interface | $42 a month covers up to 5 users · Transaction management included |
| Watch out for | IDX websites need a separate tool | Fewer integrations than Follow Up Boss |
Plans compared
Questions buyers ask
Is Follow Up Boss cheaper than Wise Agent?
Wise Agent costs less to start: $42/mo vs $58/user/mo.
Who should choose Follow Up Boss?
Agent teams converting online leads.
Who should choose Wise Agent?
Solo agents and small teams on a tight budget.